by Andrea Cubala
It’s no mystery that readers feel a strong connection to their favourite magazines. To keep this bond strong, it is important that readers be provided the opportunity to access magazines easily and conveniently. A Magazines Canada podcast, on the topic of reaching readers, describes a part of the reader-magazine connection: “Consumers access magazines on their own terms. They read their magazines when they’re ready. They read their magazines when—and where—they want to.” To learn more, watch their informative video.
In our web-driven society, the opportunities for magazines to enhance their accessibility are sky-high, and publishers truly are reaching. Just take a look around (on the internet, of course). How many magazine websites are under construction, or have even gone fully digital? Alberta Views is the perfect example of this new trend.
Recently, Alberta Views restructured its website to a digital-friendly version. With much more of its content now online, the multi-award winning magazine is hoping to increase its readers’ involvement. New and exciting features include a blog, a digital preview of the latest issue, a “Meet the Minister” page, and a “Brews & Views” section to keep up with the latest happenings. Each of the ten issues (per year) focuses on the social, political, and artistic views of Albertans. So if you’re an Albertan and you’re itching to contribute your views—whether they’re feature stories, book reviews, photos, or contest submissions—don’t hesitate. See the contributor’s guidelines and get involved!
To learn more about Alberta Views magazine, in the convenience of your own home (or anywhere, really), visit http://www.albertaviews.ab.ca
