Wednesday, May 6, 2009

To Tweet or Not to Tweet? Apple in talks to buy Twitter

It was rumoured to have ended John Mayer and Jennifer Aniston's romance. Ashton Kutcher posted a photo of wife Demi Moore's bottom on his. And President Obama has one too.

It's become a verb (tweet), class (twitterati), and attached to the biggest hype since Facebook. In 140 characters or less, anyone can be his own micr0-fiction author. The social messaging application has set big media companies' hearts aflame. According to a post in Gawker, both Microsoft and Google have expressed interest in buying the startup. Facebook offered $500 million in cash and stocks, but it's the reported $700 million offer from Apple that could have the most bite.

AMPA heard about Twitter in early 2008, when the publisher of Beyond magazine suggested it to me to build community. To say she was ahead of the curve is an understatement.

To date, we haven't started a Twitter account yet. Personally, it seems to be a bit too self-indulgent. Plus, it's yet another investment of our time that could be spent on this blog, or administering AMPA's many programs (internships, Pros On the Road, Alberta Magazines Conference, etc).

So I'm putting this out to you. The question is: to tweet or not to tweet? why or why not?